Job Description
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Optimize copy and landing pages for search engine marketing
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
- Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
- Communication to team and management on project development, timelines, and results
Experience
Minimum of Fresher - 3 Year(s) Of Experience
Job Category
Social Media Marketing
Key Skills
Search Engine Optimization (SEO)
Creative Writing
Email Marketing
Facebook Marketing
Instagram Marketing
Search Engine Marketing (SEM)
Job Overview :
